About

James Thayer

I'm the founder and coach of BP. Experience here. 

 

 

 

 

BYPRODUCT PERFORMANCE 

“Fall in love with the process and results will be the byproduct.”

This simple phrase has been everything to me. It’s the spark that ignited a passion that created a career and a philosophy that invoked the creation of Byproduct Performance. Learning to fall in love with the process, because progress is as much of a mental pursuit as it is a physical endeavor.

The process, the journey, the pursuit, it's the endeavors we encounter along the way that challenge us to earn results. No one writes books that focus the majority of the chapters about the destination, it’s about the trials and tribulations, the development and growth that occur along the way. Stories about Mount Everest never entice the reader through the spectacle of the view even though it's the highest point in the world. It’s the story and the journey to the top that captivates and cultivates the reader towards action.

In the same stream of thought emerged the focus for Byproduct Performance. Utilizing the 3 E's of Engage, Educate, and Empower, I focus on teaching an understanding of the process of progression to assist clients, coaches and trainers to reach their goals.